ABOUT THE CLIENT
Whale Scout
Whale Scout leads the public in land-based whale watching experiences. They channel people’s interest and passion about whales into on the ground salmon habitat restoration projects protecting the primary food source of struggling orcas in Puget Sound.
“I've worked with Jeff for a few years now as my nonprofit has grown and evolved over time, Jeff has created and updated our website. He is great to work with, communicates really well, understands the "vibe" of what we're looking for, and is able to transform our website to look super professional. We are also able to easily update the site with new content - Jeff made that so easy for us to handle. We recently worked with Jeff to add a store to our website! Plus, his graphic design work is really fabulous and we get compliments all the time!”
Whitney NeugebauerDirector, Whale Scout

Our Mission
The mission was to transform Whale Scout’s online presence into a dynamic, easy-to-navigate hub that supports their critical work in protecting endangered whales. By leveraging the existing WordPress database as a headless CMS and building a fresh front end with Next.js, we ensured that the site could handle the wealth of data while offering a seamless user experience. The redesign aimed to make information accessible—featuring events, restoration updates, podcasts, and news—while highlighting collaborators, emphasizing the importance of their mission, and integrating a store to drive fundraising efforts.
Colors

Typography



Clear navigation designed for action
- Prominent buttons and guided navigation make it simple to sign up to volunteer, donate, or attend an event.
- Visitors can quickly understand why salmon habitat restoration is critical to whale survival.
- Events, restoration projects, and educational resources are organized intuitively, so users can jump right in.
Integrated online store
- Built with Shopify and fully integrated into the website for a smooth, user-friendly shopping experience.
- Every purchase directly funds Whale Scout’s mission to protect endangered whales and restore vital habitats.
- The store is designed to match Whale Scout’s branding, offering stylish merchandise that helps raise awareness and support the cause.